Google Partner - Certified Agency

We maximize your
Google Ads SEO e-commerce POAS Paid Social
results

Trusted by leading brands

Peech Burstcreators Elektronikse Skibutikken Client Protein Soleplus Peech Burstcreators Elektronikse Skibutikken Client Protein Soleplus Peech Burstcreators Elektronikse Skibutikken Client Protein Soleplus

E-commerce expertise with a profit-first approach

We specialize in helping e-commerce businesses scale profitably through Google Ads and SEO. With profit-based bidding strategies, we ensure every ad dollar drives real margin - not just revenue. We also help lead-generation businesses achieve measurable, cost-effective growth.

Start your growth journey
McKenna Marketing

Our Services

Everything you need to grow online

From paid advertising to organic visibility - we cover the entire journey from click to customer.

Real results. Real businesses.

Here are selected cases. If you would like to hear about other results we have delivered, feel free to send us an email.

Nord-Smil
+44%
Leads
Nord-Smil Logo
Google Ads & SEO

44% increase in leads

Targeted strategy brings Nord-Smil more patients at lower cost

Start your growth journey
Soleplus
12+
ROAS
Google Ads & SEO

ROAS 12+

Strategic Google Ads efforts lift Soleplus' marketing results

Start your growth journey
Protein
+332%
Conversions
Google Ads & SEO

332% increase in conversions

Strategic optimization with profit bidding drives explosive growth for Protein.com

Start your growth journey

Get a free marketing plan

Get insights into how our specialized Google Ads strategies can drive measurable growth. We show concrete tactics, optimizations and results that have helped businesses triple their revenue.

No commitment - 100% free

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Our Team

Our team consists of young, passionate professionals who take their craft seriously. We strive to deliver the best of the best, time and time again.

Sammy Mckenna

Sammy Mckenna

Visionary Founder

Magnus Andersen

Magnus Andersen

PPC Specialist

Lauritz Jensen

Lauritz Jensen

Head of Paid Meta

Alexander Guironnet

Alexander Guironnet

Shopify Consultant

Sebastian Nølsøe

Sebastian Nølsøe

Performance Marketer

Simon

Simon

Team Member

Jeppe Plauborg

Jeppe Plauborg

Performance Marketer

Marcus Volsted

Marcus Volsted

Web Designer

Ready to grow?

Book a free meeting

Our Approach

When it comes to marketing, it is important to have a clear and effective approach. At McKenna Marketing, we have developed a strategy that has proven successful for our clients.

1

Initial Meeting

Analysis of business, competition and target audience.

2

Research & Analysis

Thorough research of market, competitors and target audiences.

3

Strategy Development

Tailored strategy with the best marketing channels.

4

Execution

Collaboration on adjustments and execution of the strategy.

5

Optimization

Continuous monitoring and evaluation of results.

Profit-Driven Marketing

Why we use POAS instead of ROAS

Most agencies optimize for revenue. We optimize for profit - because that is what actually grows your business.

ROAS - Revenue on Ad Spend

ROAS only looks at revenue generated per ad dollar. It ignores the costs that eat into your margin - product costs, shipping, payment fees and discounts.

  • Favors expensive products over high-margin products
  • Can show a great return while you are actually losing money
  • Does not account for promotions, discounts or varying shipping costs

POAS - Profit on Ad Spend

POAS measures actual gross profit against ad spend. A POAS above 1.0 means you are actually profitable - no guesswork, no hidden losses.

  • Directs budget toward products that actually make you money
  • Accounts for all costs: COGS, shipping, payment fees, discounts
  • Clients have saved up to 60% on ad spend while revenue grew
+154%
Contribution Margin
0.95 → 1.1
POAS Improvement
60%
Ad spend savings

Book a meeting

Get answers to your questions and learn more about our services in a 30-minute info meeting.

  • 30 min. free strategy meeting
  • No commitment
  • You get a concrete plan - whether you choose us or not

Ofte stillede questions

Below you will find our most frequently asked questions. Feel free to contact us at mcc@mcmarketing.dk

What are your marketing specialty areas?

Our specialty areas include digital marketing, specifically Google Ads, Facebook and Instagram advertising, as well as SEO.

What is the satisfaction guarantee?

We have a 100% ROAS guarantee. If you do not profit from marketing run by us, you do not pay - it does not get simpler than that.

How can you help increase my business's online visibility?

We can help increase your business's online visibility through a combination of SEO, SEM and content strategies tailored to your business needs and goals.

How do you measure the success of your marketing campaigns?

We measure the success of our marketing campaigns by monitoring KPIs and using advanced analytics tools to continuously evaluate and optimize our efforts.

How can I get in touch to discuss my marketing needs?

You can contact us via the contact form on our website, send an email to mcc@mcmarketing.dk, or call us at +45 28 25 21 84.

How do you measure the success of your Google, Facebook and Instagram ads?

We use advanced KPIs and analytics tools to continuously measure and optimize performance across Google, Facebook and Instagram platforms.

Are you ready to grow?
Remember we have a satisfaction guarantee

We have a 100% ROAS guarantee. If you do not profit from marketing run by us, you do not pay - it does not get simpler than that.

Your free marketing plan
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